The cosmetics’ best of the best
Oh My Cream! is the first beauty concept store to select the finest clean beauty brands. The brand was born out of the founder’s awareness of this fact: that the market is dominated by a standardised cosmetic offer of institutional brands that you can find anywhere. Fascinated by beauty products since she was a child, Juliette Levy decided to create what she would have wanted as a customer and to bring a breath of fresh air to the market through a different approach. Her vision involves beauty being cleaner, more expert, more efficient and authentic – a philosophy that reflects an existing, but possibly latent, demand. Transparency is one of the fundamentals of the brand, with trust at the forefront. The founder has also designed her own line of cosmetics with the same name, a range of pure, simple and healthy products. Each store has thus become a go-to destination, where you can find ‘the best of the best’ in the beauty sector and get unique advice. Putting herself into the customer’s shoes gave the founder the recipe for focusing on expert, clean products and offering an easy, genuine, demystified way of living the beauty experience.
Stores : 10